What Is a Brand Marketing Executive?
A Brand Marketing Executive is responsible for shaping and promoting a company’s public image and products through creative campaigns and communication strategies. In this role, you develop marketing plans, coordinate with agencies, analyse market data, and ensure the brand connects with its target audience effectively. It’s a dynamic mix of creativity, strategy, and collaboration—core to building a brand’s reputation and reaching business objectives.
Job Overview
Capital One is seeking a Brand Marketing Executive (Associate) to join its UK brand and PR team, based in either Mansfield (Nottinghamshire), Nottingham or London. This full-time hybrid role combines in-office collaboration with remote working, offering extensive professional development and employee benefits in a major finance institution.
Key Responsibilities
- Support planning and execution of creative and media strategies for brand growth
- Analyse campaign performance and provide data-driven recommendations
- Coordinate with internal design and studio teams to develop engaging content
- Manage production and rollout of marketing materials, ensuring brand consistency
- Collaborate with external agencies and cross-functional internal teams
- Prepare marketing reports demonstrating ROI and long-term impact
- Contribute to a test-and-learn environment, launching new marketing initiatives
- Maintain consistent communication with stakeholders and support the Head of Brand and PR
Requirements & Qualifications
- Bachelor’s degree in a relevant field (e.g., Marketing, Business, Communications)
- Experience in marketing, preferably with a broad skillset (“all-rounder” background)
- Strong analytical and creative problem-solving skills
- Excellent organisational and communication abilities (written and verbal)
- Proven track record in cross-functional teamwork in a fast-paced environment
- Attention to detail and ability to manage multiple tasks
- Motivation to learn and progress within the company
- Fluent English and competency in presenting insights and recommendations
About Capital One
Capital One is a leading financial services company in the UK, known for its innovative credit card products, inclusive corporate culture, and excellent employee benefits. The company consistently scores as one of the UK’s best workplaces.
Salary Comparison
While this specific salary is not disclosed, Brand Marketing Executives in the UK typically earn between £28,000 and £45,000 per year, with roles in finance often at the higher end. The UK’s average salary is about £33,000, so this position is competitive. For a professional relocating from Africa, this level of salary—combined with robust benefits—comfortably covers accommodation, transportation, healthcare, and leisure, allowing for significant savings or supporting family members.